Rivian Kicks Off R2 Deliveries June 9, Ups 2026 Delivery Forecast to 67,000
RIVN•Rivian will start delivering its mass-market R2 midsize SUV to customers on June 9, beginning with the Performance variant priced at $57,990 and following variants later this year and next. It now forecasts 2026 vehicle deliveries of 62,000-67,000, up from 42,247 in 2025.
1. Delivery Kickoff
Rivian will begin customer deliveries of its R2 midsize SUV on June 9, starting with the Performance variant. Hundreds of Rivian employees have already taken delivery, marking the start of deliveries to external customers for the mass-market model.
2. R2 Pricing and Variants
The R2 is Rivian’s first mass-market vehicle, priced from roughly $45,000. The configurator lists Standard at $48,490, Premium at mid-range, and Performance at $57,990, with Premium and Standard variants rolling out later this year and next.
3. 2026 Delivery Outlook
Rivian raised its full-year 2026 delivery target to 62,000-67,000 vehicles, up from 42,247 in 2025. The company cautions that the ramp of R2 shipments will be back-half weighted, per CFO guidance.
4. Market Reaction and Ratings
Rivian shares have climbed for eight straight sessions as retail sentiment turned bullish. Of 26 analysts, 11 rate the stock Buy, 10 Hold and five Sell, with a 12-month average price target of $18.15, implying an 11% upside.
