Roku Adds Search Tool and 17 Free Ad-Supported Channels to Live TV Guide
Roku added a dedicated Search tool to its Live TV Guide, enabling discovery of 17 new free ad-supported channels including CNN Xpress, Telemundo Puerto Rico and Pokemon without subscription. The Roku Channel captured a record 3% U.S. TV viewership share in December 2025, underscoring strong FAST engagement.
1. Dedicated Search Tool in Live TV Guide
Roku introduced a new search function within its Live TV Guide that lets users quickly find free, ad-supported channels by keyword, genre or title. This tool addresses long-standing requests for improved navigation across Roku’s FAST offerings without requiring any subscription or authentication.
2. Seventeen New Free Ad-Supported Channels
The expanded channel roster includes CNN Xpress, Telemundo Puerto Rico, Filmed Comedia, SobreVivi, Pokemon and 12 others across news, sports, comedy and niche categories. All channels are accessible at no cost on any Roku device, bolstering the platform’s content depth.
3. Rising FAST Engagement and Viewership
Free ad-supported streaming TV is growing at a 14.7% CAGR with global revenue projected to reach $12 billion by 2027. In December 2025, The Roku Channel achieved a record 3% share of total U.S. television viewership, highlighting accelerating audience adoption.