Root and Carvana Partnership Surpasses 200,000 Embedded Policies in 36 States
Root and Carvana have sold over 200,000 embedded insurance policies through their exclusive partnership, covering customers in all 36 states where Root underwrites policies. The integration delivers a personalized, 3-click insurance purchase at car checkout, driving customer convenience and positioning both companies as leaders in embedded auto insurance.
1. Partnership Surpasses 200,000 Policies
The exclusive embedded insurance partnership between Root and Carvana has sold over 200,000 policies to customers in the 36 states where Root offers coverage. This milestone reflects rapid adoption of Carvana Insurance Built with Root since its launch and underscores the appeal of integrating insurance at point of sale.
2. Customer Experience Innovation
By embedding a data-driven, personalized insurance option directly into Carvana’s online checkout, customers can complete coverage in just three clicks. The seamless process removes traditional friction in auto insurance shopping, enhancing customer satisfaction and reducing abandonment rates.
3. Growth and Expansion Outlook
Both companies view this achievement as a springboard for further growth, with plans to deepen technical integration and expand into additional states. Continued innovation in underwriting algorithms and e-commerce functionality aims to unlock new revenue streams and set industry standards for embedded insurance.