Santander survey shows 59% of non-exporting businesses consider international expansion
SAN•Santander’s Global Trade Barometer found that 59% of non-exporting businesses are considering international expansion within three years, rising to 74% in Latin America. Overall, 59% of businesses expect revenue growth over the next 12 months.
1. Growth expectations
Santander’s Global Trade Barometer, published Nov. 12, found that 59% of businesses expect revenue growth over the next 12 months, while 78% have positive growth prospects over three years. Revenue growth is expected by 69% of internationally active businesses, compared with 53% of domestic-only firms.
2. Expansion and trade
International expansion within three years is under consideration by 59% of non-exporters, rising to 74% in Latin America. Trade has become more important to growth plans for 55% of businesses, while 4% report declining importance.
