ScottsMiracle-Gro Pledges $1 Million and Custom Turf Blend for White House Lawn Restoration
SMG•ScottsMiracle-Gro is contributing $1 million cash plus a custom turfgrass blend to the National Park Service for White House South Lawn restoration after UFC Freedom 250. It includes a proprietary mix of tall fescue and Kentucky bluegrass with technical support from its R&D team to ensure durability and appearance.
1. Donation Details
ScottsMiracle-Gro is contributing $1 million in funding and a tailored turfgrass resource package to the National Park Service for the White House South Lawn restoration following the UFC Freedom 250 event on June 14. The support includes both cash and product, backed by technical expertise from its research team.
2. Custom Turfgrass Blend
The company’s R&D team developed a proprietary blend of tall fescue and Kentucky bluegrass selected from eight options for durability, heat and disease tolerance. This mix is designed for high foot traffic, climate extremes and to maintain color and density throughout the year.
3. Strategic and Brand Impact
This initiative aligns with ScottsMiracle-Gro’s GroMoreGood mission during America’s 250th anniversary, enhancing brand visibility at a high-profile national event. The restoration partnership underscores the company’s leadership in lawn care and long-term commitment to stewardship.
