Six Flags Sees 15.8% Upside with $28 Target, New Coaster and Membership Expansion
FUN•Truist Financial raised its Six Flags price target to $28.00 from $27.00, implying a 15.77% upside from current levels. The company is debuting Werewolf Gorge, the world's longest family launch roller coaster, and expanding its subscription Membership program to six additional parks.
1. Analyst Raises Price Target
Truist Financial increased Six Flags’ price target to $28.00 from $27.00, reflecting a 15.77% upside from its most recent trading level near $24.19. Six Flags currently carries a market capitalization of approximately $2.46 billion with shares trading within a $12.51–$33.50 52-week range.
2. New Attraction Developments
New attractions are set to drive attendance growth, including Werewolf Gorge at Fiesta Texas billed as the world’s longest family launch roller coaster and Looney Tunes Land at Magic Mountain designed for younger guests. These additions aim to refresh the park lineup and enhance the overall visitor experience.
3. Membership Program Expansion
Six Flags expanded its subscription-style Membership program to six additional parks, grouping locations into regional tiers for year-round entry. This move is intended to boost recurring revenue, provide flexible multi-park access and strengthen customer loyalty.
