Sony poised for 'GTA VI' boost as memory prices bite
SONY•GTA VI seen as boost for PS5 sales
TOKYO, July 29 (Reuters) - Sony is set to be a major beneficiary of the launch of "Grand Theft Auto VI" but the highly anticipated game is landing as the PlayStation maker grapples with rising prices of memory chips.
The Japanese entertainment conglomerate, widely seen as the winner of the high-end console wars as Microsoft's Xbox business retrenches, has a long history with Take-Two Interactive Software, which will launch its delayed "GTA VI" on November 19.
"GTA VI will be console only and the vast majority of new users will choose a PlayStation 5," said Serkan Toto, founder of Kantan Games consultancy.
The "GTA VI" launch will soften the decline of PS5 hardware sales this year and support growth in software sales, said analyst Piers Harding-Rolls at Ampere Analysis.
Take-Two has sold almost 230 million units of "Grand Theft Auto V" since its 2013 launch. The company aimed to release the sequel last year but delayed it twice.
