Sportradar Secures Multi-Year Extension for Wimbledon Data and AV Betting Rights
SRAD•Sportradar extended its exclusive global distribution of official Wimbledon data and audiovisual betting rights beyond 2026 in a multi-year renewal, covering both main draw and qualifying matches. The deal secures its tennis portfolio—already delivering over 40,000 matches annually—and enables deeper micro betting integration with real-time odds.
1. Multi-Year Renewal
Sportradar renewed its official data and audiovisual rights agreement with the All England Club for Wimbledon, extending exclusive global distribution beyond 2026. The multi-year deal encompasses both main draw and qualifying competitions, solidifying Sportradar’s role as sole distributor for official Wimbledon betting data.
2. Portfolio Impact
The extension fortifies Sportradar’s tennis portfolio, which already includes rights for Roland-Garros and the US Open alongside comprehensive ATP and UTR coverage. This network delivers more than 40,000 tennis matches annually to sports betting operators and media partners worldwide.
3. Integration and Fan Engagement
The agreement enables deeper integration of official Wimbledon data into immersive wagering products, including expanded micro betting and new player markets powered by real-time odds. Sportradar will leverage its advanced data capabilities and distribution network to enhance in-play engagement for each point, game and set.
