Stagwell Establishes Segment-Based Growth Structure, Appoints Three SVPs
Stagwell has implemented a segment-based growth structure, appointing Jabari Hearn and Julie Levin as SVP, Strategic Growth, Marketing Services, and Lynne Reilly as SVP, Strategic Growth, Media & Commerce. The change positions senior leaders within operating segments to pursue larger enterprise-level opportunities following a year of accelerated new business performance.
1. Segment-Based Growth Structure
Stagwell has reorganized its go-to-market approach by creating a segment-based growth structure that embeds senior leaders directly within its Marketing Services and Media & Commerce divisions. This framework is designed to align specialized expertise with enterprise-level clients and streamline the pathway from capabilities to client engagements.
2. Appointment of Senior Growth Leaders
Jabari Hearn and Julie Levin have been named SVP, Strategic Growth, Marketing Services, focusing respectively on sectors such as CPG, retail, financial services, automotive, telecom and entertainment. Lynne Reilly will serve as SVP, Strategic Growth, Media & Commerce, overseeing Stagwell’s media, data, commerce and performance offerings to drive business-outcome-oriented solutions.
3. Strategic Implications and Next Steps
The new structure follows a year of accelerated new business wins and supports Stagwell’s ambition to compete for larger, more complex opportunities. With Nicole Souza onboard as Chief Growth Officer earlier this year and additional segment-based leaders planned, Stagwell aims to build a scalable growth engine that matches its AI-driven marketing capabilities.