Stagwell’s Assembly Wins Full-Funnel Paid Media and Amazon Services Mandate for Jabra
Assembly, part of Stagwell, has been appointed global paid media and Amazon services agency for Jabra, managing search, social, display, video, retail media, Amazon strategy, and marketplace operations. The partnership leverages Assembly’s STAGE Experience Engine for forecasting, in-flight optimizations, and unified measurement to drive Jabra’s D2C expansion.
1. Assembly Appointed as Jabra’s Global Paid Media Agency
Assembly, part of Stagwell, has been selected by Jabra to serve as its global paid media agency and lead partner for Amazon services following a competitive pitch.
2. Comprehensive Full-Funnel and Amazon Services
The remit covers search, social, display, video, retail media, Amazon strategy and marketplace operations to fuel Jabra’s next phase of global growth.
3. STAGE Experience Engine Powers Insights and Optimization
Assembly will deploy its proprietary STAGE Experience Engine to integrate media, commerce and audience data, enabling forecasting, in-flight optimizations and clearer measurement of business outcomes.
4. Integration and Growth Objectives
The partnership aims to align brand storytelling with performance media across regions, support Jabra’s shift to direct-to-consumer sales and drive unified revenue goals.