T-Mobile Unveils $250 5G-Starlink Enterprise Service, Backed by Q1 Earnings Surge
T-Mobile for Business launched SuperBroadband, a nationwide 5G-Advanced and Starlink hybrid service at $250 per site per month under a 36-month SLA-backed contract targeting geo-distributed enterprises such as Columbia Sportswear and Aramark Destinations. Q1 2026 earnings strength has fueled an aggressive off-balance-sheet broadband push to challenge legacy cable providers.
1. SuperBroadband Launch
T-Mobile for Business introduced SuperBroadband, a hybrid enterprise broadband service combining its 5G-Advanced network with Starlink satellite connectivity. The product offers SLA-backed service across the US aiming to solve connectivity gaps for remote, distributed or outage-prone locations.
2. Pricing and Key Customers
The offering is priced at $250 per site per month under a 36-month contract with a single-provider bill, simplifying ISP management for large enterprises. Early adopters include Columbia Sportswear with hundreds of retail and factory locations, and Aramark Destinations across parks and resorts.
3. Earnings-Fueled Broadband Push
T-Mobile’s Q1 2026 earnings surge generated the financial runway for an aggressive broadband push against cable providers. The company plans to build a reference base and adjust pricing ahead of competition from Amazon Leo and TeraWave satellite services.