T. Rowe Price study shows DC consultants shift AI use from evaluation to execution
TROW•DC consultants shift AI use toward execution
T. Rowe Price study shows DC consultants shifting AI use from evaluation to execution, led by operational efficiency at 78%.
AI adoption remained limited in plan design and benchmarking at 12% or participant engagement and advice-oriented work at 9%.
Private assets seen as increasingly likely in DC plans via multi-asset solutions, with hedge funds the main exception.
Expected private credit use rose to 2.6 in 2026 from 1.7 in 2024; private equity increased to 2.2 from 1.6.
Surveyed firms advised $10.3 trillion across 160,000 plan sponsors, about 72% of the DC plan market.
