Target Recalls Up & Up Baby Wipes Over Burkholderia Contamination
TGT•Target recalled Up & Up Fragrance Free and Fresh Cucumber Scented Baby Wipes manufactured November 7, 2025 to May 5, 2026 nationwide after tests found Burkholderia cepacia complex and B. gladioli contamination. The recall may lead to replacement costs, regulatory penalties and reputational damage.
1. Recall Scope and Contamination
Target has initiated a voluntary nationwide recall of Up & Up Fragrance Free and Fresh Cucumber Scented Baby Wipes manufactured between November 7, 2025 and May 5, 2026. Testing detected Burkholderia cepacia complex and Burkholderia gladioli contamination in pouch sizes ranging from 20 to 1200 count.
2. Consumer Safety and Recall Process
Consumers are advised to immediately stop using affected wipes and return them to any Target store for a full refund. Key UPCs include 085239265956, 085239265949, 085239266137, 085239266090, 085239265970, 085239265994 and 085239265987 for various pack sizes.
3. Financial and Reputational Implications
The recall is expected to generate direct costs for refunds, product disposal and potential inventory write-downs. Target may also face regulatory fines and heightened quality control expenses, while consumer trust in private-label hygiene products could be shaken.
4. Ongoing Investigation and Coordination
Target is collaborating with the wipes’ manufacturer, Sapro Temizlik Urunleri, and coordinating with the U.S. Food and Drug Administration to investigate consumer complaints of discoloration, skin irritation, eye irritation and infection reports linked to the products.
