Telefónica reshapes Spain operations into B2B, B2C and wholesale units to drive growth and export digital services
TEF•Telefónica reorganized its Spain operations into B2B, B2C and wholesale units to simplify its operating model, capture synergies and scale digital services. Legal entities and external financial reporting remain unchanged.
1. Spain operating model
Telefónica’s board reorganized Spain operations into three independent units: B2B Spain, B2C Spain and Wholesale Spain. Support functions moved into group corporate areas under Executive Chairman Marc Murtra, with the company aiming to cut duplication and speed decisions. The Movistar Plus board was eliminated, and Javier de Paz stepped down as its non-executive chair to take on European business continuity and development responsibilities.
