Traeger Q2 revenue misses estimates; cuts FY26 sales outlook
COOK•Drivers of the revenue decline
- Grill sales mix — Lower grill revenue was driven by a shift to lower-priced models and pricing/channel actions under Project Gravity, partially offset by higher unit volumes from new product launches.
- MEATER softness — Accessories revenue fell due to lower MEATER smart thermometer sales; the company also cited greater softness in the MEATER business.
- Channel strategy impacts — Near-term channel impacts from the distribution strategy contributed to the revenue decline, according to the CEO.
Quarterly metrics and analyst view
| Metric | Beat/Miss | Actual | Consensus Estimate |
|---|---|---|---|
| Q2 Revenue | Miss | $120.16 mln | $133.20 mln (7 Analysts) |
| Q2 Loss Per Share | $3.12 | ||
| Q2 Adjusted Net Income | Beat | $1.45 mln | -$4.21 mln (7 Analysts) |
| Q2 Net Loss | $8.56 mln | ||
| Q2 Adjusted EBITDA | Beat | $17.30 mln | $12.28 mln (6 Analysts) |
| Q2 Gross Margin | 39.50% |
The current average analyst rating on the shares is hold, with 1 strong buy or buy, 6 hold, and no sell or recommendations.
