UniFirst's No.9 Chevy to Race at Martinsville on March 29 in 11th Sponsorship Year
UniFirst will field the No. 9 Chevrolet driven by Chase Elliott at Martinsville Speedway on March 29 as part of its 2026 NASCAR Cup Series schedule. The race marks the 11th year of UniFirst’s partnership with Hendrick Motorsports and continues the company’s multi-year sponsorship and workwear supply to the team.
1. No.9 Chevrolet Race Entry
UniFirst will field the No. 9 Chevrolet driven by Chase Elliott at Martinsville Speedway on March 29 at 3:30 p.m. ET, marking its second primary NASCAR Cup Series appearance of 2026. The car will feature UniFirst’s bold green livery and iconic U-Mark to showcase the company’s commitment to service excellence.
2. Partnership History and Schedule
This event initiates the 11th consecutive year of UniFirst’s multi-year partnership with Hendrick Motorsports and the seventh year sponsoring Elliott’s No. 9 team. Remaining 2026 appearances include Richmond Raceway on August 15, Charlotte Motor Speedway on October 11, and Martinsville for a Chase race on November 1.
3. Brand Integration and Marketing
Alongside on-track branding, UniFirst serves as Hendrick Motorsports’ Official Workwear Provider, supplying uniforms and safety apparel to the racing team. The initiative aims to reinforce UniFirst’s visibility across its 270 North American service locations and over 2 million workers outfitted daily.