Veeva Systems Acquires Copli, Launches Falcon MLR To Cut 70% Review Labor
VEEV•Veeva Systems has acquired Copli to integrate its agentic MLR solution into a new product, Veeva Falcon MLR, capable of eliminating 70% of manual content review labor over five years. The solution runs compliance checks against approved labels and regulations, aiming to shorten review cycles and free reviewers for strategic tasks.
1. Acquisition of Copli
Veeva Systems has completed its acquisition of Copli, a specialist in agentic medical, legal, and regulatory (MLR) automation for the life sciences industry. The deal brings Copli’s proprietary technology under Veeva’s umbrella, expanding its content review capabilities without disclosing financial terms.
2. Launch of Veeva Falcon MLR
The newly branded Veeva Falcon MLR leverages agentic machine learning to perform rigorous compliance checks against approved labels and local regulations. This innovation targets a reduction of over 70% in manual MLR labor within five years and aims to accelerate content review cycles.
3. Expected Impact and Integration
Integration with Veeva PromoMats will let marketing teams and MLR groups automate routine review tasks, freeing compliance reviewers for higher-value work. The combined solution is positioned to strengthen Veeva’s commercial content offerings for its 1,500+ life sciences customers.
