Victoria's Secret Q2 profit beats on stronger regular-price selling

Victoria's Secret raised its 2026 net sales forecast to $7.1 billion-$7.18 billion from $7.03 billion-$7.13 billion.

The company also lifted its 2026 adjusted operating income outlook to $560 million-$590 million from $550 million-$580 million.

Victoria's Secret expects Q3 net sales of $1.57 billion-$1.6 billion and operating income of $10 million-$20 million.

• Regular-price selling - The company said stronger regular-price selling contributed to improved results.
• Marketing investments - Victoria's Secret said increased strategic marketing investment is expanding reach and deepening customer connection.
• International growth - International sales rose 20% year over year in Q2.