Volkswagen CEO Oliver Blume said the automaker’s restructuring depends on both company competitiveness and policymakers establishing the right framework. The company will showcase affordable electric vehicles across VW, Cupra and Skoda, and premiere its ID. Tiguan electric SUV at the Paris motor show.
Oliver Blume said Volkswagen is working to reduce complexity in what he called the company’s biggest transformation programme in its history. He said businesses must become more competitive while policymakers establish the right framework conditions.
Volkswagen will show affordable electric vehicles across its VW, Cupra and Skoda brands at the Paris motor show, and premiere its ID. Tiguan electric SUV. The event comes as the automaker restructures and updates its mass-market electric vehicle offering amid competition from Chinese manufacturers.
Blume has backed a deal between the EU and China that could cut Chinese plug-in hybrid vehicle imports to the bloc by more than half, calling it an important step toward levelling the playing field. Rhodium Group analyst Gregor Williams warned that if China exports its price war, the European market could become “very unprofitable.”
