Walmart Launches Google Gemini AI Agents to Automate Shopping Journey
WMT•Walmart has begun offering agentic shopping powered by Google’s Gemini AI, enabling digital agents to browse, compare and complete purchases on behalf of customers within its mobile app. The move transitions AI-assisted shopping from concept to live production at the world’s largest retailer, creating a new e-commerce growth catalyst.
1. Partnership and Deployment
Walmart and Google have integrated Gemini AI into Walmart’s mobile platform, enabling agentic shopping where AI agents autonomously search, compare and checkout products for customers. This feature is now live in selected markets, marking the first large-scale production use of AI-driven personalized shopping at Walmart.
2. Strategic Significance and Outlook
By automating key purchase steps, Walmart aims to increase conversion rates and average order values while capturing tech-savvy consumers. Successful adoption could drive incremental e-commerce revenue growth and position Walmart ahead in the retail AI competition.
