Winnebago and Progressive announce RV insurance collaboration
Winnebago Industries entered a strategic collaboration with Progressive Insurance to bundle access to RV insurance solutions with Winnebago ownership.
The partnership targets a more seamless purchase-to-protection experience for customers, aiming to reduce friction in getting new RV owners on the road.
The companies plan coordinated marketing programs and experiential activations to reach new buyers, support existing owners, and broaden engagement in the RV market.