Winnebago Unveils 164 New RV Models, Including Sunflyer and Thrive at Show
Winnebago unveiled 62 models, Grand Design RV showcased 71 products and Newmar displayed 31 coaches at the Florida RV SuperShow in Tampa from January 14-18. Key launches include the Sunflyer Class C on a Ford chassis, the six-floorplan Thrive travel trailer and Newmar’s Freedom Aire coach with movable solar panels.
1. Florida RV SuperShow Unveils 164 New Models Across Three Premium Brands
At the Florida RV SuperShow in Tampa, Winnebago Industries showcased a combined total of 164 new vehicles across its Winnebago, Grand Design RV and Newmar brands, reinforcing its leadership in outdoor lifestyle innovation. The flagship Winnebago brand displayed 62 RVs, including the debut of the Sunflyer Class C built on a Ford chassis with sleeping for six, a Murphy+ bed option and a rear gear garage, alongside its new Thrive travel trailer offered in six floorplans. Grand Design RV introduced 71 products, highlighted by the Foundation 42GD destination trailer with a rooftop observation loft and the Omega Fifth-Wheel Frame standard on all fifth wheels, while launching the Lineage LVP1 motorhome on a Ram Promaster chassis. Newmar presented 31 luxury coaches, including the all-new Freedom Aire Compact C on a Mercedes-Benz 4500 chassis with a convertible dinette-to-king-bed layout and a movable solar panel option that triples solar capacity. These unveilings underscore Winnebago’s commitment to expanding its product portfolio with advanced safety, connectivity and space-saving features at multiple price points.
2. 2025 Corporate Responsibility Report Highlights ESG Progress and 2030 Targets
Winnebago Industries released its seventh annual Corporate Responsibility Report in accordance with GRI Universal Standards and TFCD recommendations, detailing measurable progress across environmental, social and governance priorities. The company has established a Product Sustainability Steering Committee to integrate eco-friendly materials into production and is on track to meet its 2030 goal of reducing freshwater consumption by 30%. Safety improvements include a 22% reduction in total recordable incident rate (TRIR) and a 43% decline in days away, restricted or transferred (DART). The report also spotlights community engagement, with the CommunityGO One Good Thing campaign raising $750,000 and logging 13,600 volunteer hours for 360 partners, and the introduction of Leave No Trace principles for RV and boat owners. Recognition by Newsweek as one of America’s Most Trustworthy, Greenest and Most Responsible Companies, along with compliance with the California Climate Corporate Data Accountability Act and a SASB index, illustrate Winnebago’s ongoing dedication to transparency and sustainable growth.