Xpeng plans entry into South Korean market

XPEV•2026-11-03

Xpeng plans to enter South Korea’s automotive market. Lee Man-sik will become managing director of its Korean business on December 1, 2026, overseeing local operations, sales and service networks, and strategic partnerships.

1. Korean market plans

Xpeng plans to enter South Korea’s automotive market. Lee Man-sik will become managing director of its Korean business effective December 1, 2026, with responsibility for establishing local operations, developing sales and service networks, and building strategic partnerships.

Xpeng plans entry into South Korean market

1. Korean market plans

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