Yelp Removed Over 1.5M Suspicious Reviews in 2025 Safety Report
Yelp's 2025 Trust & Safety Report shows removal of over 1.5 million suspicious reviews and deactivation of more than 12,000 fraudulent accounts, while the rollout of AI moderation tools cut content review time by 25%. The report also cites a 10% year-over-year decline in spam listings, bolstering platform integrity.
1. Report Release and Purpose
On February 25, 2026, Yelp published its annual Trust & Safety Report detailing efforts to protect users and businesses from fraudulent content and spam. The report aims to increase transparency around moderation metrics and platform health trends over the past year.
2. Key Moderation Metrics
In 2025, Yelp’s moderation team removed over 1.5 million reviews flagged as suspicious and deactivated more than 12,000 user accounts tied to fraudulent activity. The company attributes a 25% reduction in average review processing time to the deployment of new AI-driven review‐screening tools.
3. Spam Listings and Platform Integrity
Yelp reports a 10% year-over-year drop in spam business listings, driven by enhanced detection algorithms and stricter listing verification procedures. These improvements aim to boost consumer confidence and ensure accurate local business information.
4. Outlook and Future Investments
Looking ahead, Yelp plans to expand its AI moderation capabilities to cover image and video content and increase investment in fraud detection R&D. The company expects these measures to further reduce abusive activity and support user trust.