Zillow’s analysis shows that homes with lifestyle-driven outdoor amenities command significant price premiums. Properties featuring docks sell for 5.4% more than comparable listings, outdoor kitchens boost prices by 4.4%, and outdoor showers add a 4.3% premium, translating into an average $19,500 increase on the typical home sale.

In the kitchen segment, quartzite countertops have emerged as the top value-driver, with listings mentioning quartzite selling for 5.3% more than expected. This premium surpasses gains linked to quartz (3%), soapstone (2.7%), and marble (1.9%), highlighting growing buyer preference for a durable yet elegant material.

Personalized homes and move-in-ready properties also command higher prices. Listings showcasing custom features and bespoke finishes sell for 3.2% and 3% more respectively, while turnkey homes fetch 2.9% above similar properties, and fixer-uppers underperform by selling for 14% less.

These insights suggest sellers may increasingly use strategic listing tools on Zillow’s platform to maximize sale prices. Investing in late-May list dates, utilizing Zillow Preview for early buyer feedback, and incorporating high-resolution photography and virtual tours through Zillow Showcase could drive higher engagement and listing revenues.