Alibaba's Qwen AI Processes 200 Million Orders, DAUs Jump to 73.5 Million
During a two-week Lunar New Year campaign, Alibaba's Qwen AI app processed nearly 200 million orders, boosting daily active users to 73.5 million from 17 million. Integrated with Taobao, Alipay, Fliggy and Damai, Qwen demonstrates Alibaba's ecosystem advantage in AI-driven transactions.
1. Lunar New Year Qwen Performance
In a two-week period, the Qwen AI app processed nearly 200 million orders ranging from groceries to flights and movie tickets. Daily active users soared to 73.5 million, up from 17 million before the holiday, highlighting rapid adoption.
2. Ecosystem Integration Drives Transactions
Qwen's seamless transaction capabilities stem from deep integration with Alibaba's ecosystem, including Taobao for marketplaces, Alipay for payments, Fliggy for travel bookings and Damai for ticketing. Ongoing efforts aim to improve direct linking to specific product listings.
3. Competitive Position in AI Shopping
While Amazon's Rufus assistant provides product recommendations and OpenAI experiments with in-chat checkout, Qwen's ability to complete real transactions at scale positions Alibaba as a potential leader in AI-driven commerce gateways.