Amazon Shifts Prime Day to Late June, Raises $54B in Record Bonds
Amazon plans to move its Prime Day event from July to late June, shifting the high-profile sales into Q2 ahead of its June 30 fiscal quarter end. Simultaneously, the company raised $54 billion through record bond offerings with $126 billion in orders to fund $200 billion of AI infrastructure investments.
1. Prime Day Schedule Shift
Amazon is planning to move its annual Prime Day event to late June instead of its traditional July slot, transferring the promotional sales drive into the second fiscal quarter that ends June 30. The timing aims to capture back-to-school shoppers earlier and intensify competition with rivals who are expanding digital sales events.
2. Record Bond Issuance
The company raised $37 billion in U.S. corporate bonds across 11 tranches and followed with a €14.5 billion euro-denominated deal, drawing $126 billion of orders overall. Amazon offered a 0.10–0.12 percentage point concession above existing bonds to secure demand, channeling proceeds toward its $200 billion 2026 AI infrastructure spending plan.