Bank of America MAA Platform Tops $1 Trillion After 20 Years
BAC•Merrill’s Managed Account Advisors platform reached $1 trillion in client assets over 20 years, powered by transitioning separately managed accounts to model-based delivery and integrating CIO and third-party model portfolios. This milestone highlights Bank of America’s ability to drive wealth-management fee revenue by streamlining portfolio management at scale.
1. MAA Reaches $1 Trillion AUM
Merrill’s Managed Account Advisors (MAA) platform, launched in 2006, surpassed $1 trillion in assets under management as of July 2026. The achievement reflects two decades of growth driven by model-based delivery of separately managed accounts and the incorporation of portfolios from the firm’s Chief Investment Office and third-party managers.
2. Impact on Wealth Management Revenue
Hitting the $1 trillion milestone positions Bank of America to bolster its fee-based income stream within wealth management. By centralizing portfolio construction, implementation, reporting and tax-aware strategies, MAA enhances advisor efficiency and client retention, underpinning future organic growth in recurring advisory fees.
3. Future Innovation and Platform Expansion
Looking ahead, MAA plans to expand personalization tools, enhance tax-efficient investing capabilities and introduce advanced portfolio construction features. These upgrades aim to deepen advisor engagement, attract new high-net-worth clients and maintain MAA’s leadership in managed solutions.
