Big Ass Fans Launches $1,600 Bison with 16,000 CFM and Smart Integration
MAIR•Madison Air’s Big Ass Fans unit introduced Bison, a residential fan with a whisper-quiet motor producing over 16,000 CFM, UL wet-rating and smart-home compatibility via Matter, Apple HomeKit, Alexa and Google Assistant. Priced from $1,600 in three sizes and two finishes, Bison complements the Mammoth lineup.
1. Product Introduction
Big Ass Fans, a subsidiary of Madison Air, has unveiled Bison, its latest residential fan designed to blend powerful performance with refined aesthetics. The launch marks the company’s entry into premium outdoor-rated residential fans, building on its reputation in industrial and commercial markets.
2. Performance and Design
Bison features a whisper-quiet motor capable of generating over 16,000 CFM of airflow, supported by UL wet-rating and premium materials to withstand rain, wind, heat and humidity. It is offered in three blade sizes—60", 72" and 84"—with natural black or oil-rubbed bronze hardware and a walnut finish.
3. Smart-Home Integration
Equipped with Matter connectivity, Bison integrates seamlessly with Apple HomeKit, Amazon Alexa and Google Assistant for voice-activated control and intuitive smart-home management. This compatibility aligns with growing consumer demand for connected home appliances.
4. Market Positioning and Pricing
Priced from $1,600, Bison targets the high-end residential segment and complements the Mammoth model, which offers similar performance in matte black or silver industrial finishes. The introduction aims to expand Big Ass Fans’ addressable market and drive premium sales growth.
