BJ's Restaurants Sets Jan 12 ICR Conference Presentation and Debuts Butterfinger® Pizookie® Jan 8
BJ's Restaurants management will speak at the ICR Conference on January 12, 2026 in Orlando and hold institutional investor meetings via a live webcast. The company launched a Butterfinger® Pizookie® January 8, topping a chocolate cookie with vanilla bean ice cream, chocolate shell and Butterfinger pieces for dine-in.
1. Management Engagement at 28th Annual ICR Conference
BJ’s Restaurants, Inc. will present at the 28th Annual ICR Conference on Monday, January 12, 2026, beginning at 8:00 AM ET in Orlando, FL. Chief Executive Officer Greg Levin and Chief Financial Officer James Schilling will lead a fireside discussion on the company’s growth strategy, capital allocation priorities and margin expansion opportunities. The management team is scheduled for one-on-one meetings with over 20 institutional investors during the two-day event. A live webcast of the session will be accessible via the Investors page on the BJ’s website, with an archived replay to follow. These engagements coincide with the company’s plan to open 12 new units in fiscal 2026, bolster digital ordering capabilities and optimize brewery throughput across its four in-house production facilities.
2. Launch of Butterfinger® Pizookie® Dessert
Beginning January 8, BJ’s Restaurants introduces the Butterfinger® Pizookie®, a seasonal twist on its signature dessert. Each serving features a freshly baked chocolate cookie crowned with two scoops of vanilla bean ice cream, a proprietary chocolate shell and a generous sprinkle of crispety, crunchety Butterfinger® pieces. This collaboration marks BJ’s third major candy partnership in three years, following previous tie-ins with Oreo® and Reese’s®. Senior Vice President of Marketing Heidi Rogers emphasized that the limited-time offering will be available for dine-in while supplies last at all 200+ BJ’s locations across 31 states. The company expects the new dessert to drive a 5% lift in average check during the winter quarter and strengthen off-premises catering orders through promoted bundle meals featuring Pizookie® rewards.