Casella Waste Systems Names Christopher Rains as CRO Overseeing $650M Platform
Casella Waste Systems has appointed Christopher A. Rains as Senior Vice President and Chief Revenue Officer to integrate sales, marketing and customer care functions. Rains has over 20 years’ leadership experience, overseeing a $650 million platform at Keter and directing growth initiatives at Hidden Harbor across more than 20 portfolio companies.
1. Role Definition and Responsibilities
Christopher A. Rains has joined Casella Waste Systems as Senior Vice President and Chief Revenue Officer, responsible for integrating all revenue-generating functions across sales, marketing and customer care to streamline commercial operations.
2. Extensive Industry Experience
Rains brings more than two decades of senior commercial and operational leadership, including his role as Chief Operating Officer at Keter Environmental Services overseeing a $650 million operating platform and as Chief Commercial Officer at Hidden Harbor Capital Partners leading revenue growth initiatives across over 20 portfolio companies.
3. Strategic Impact and Outlook
His appointment is expected to reinforce Casella’s strategic priorities by driving profitable revenue growth, implementing scalable sales processes and enhancing customer-centric initiatives to support market share expansion in the eastern United States.