On January 16, 2026, Kuehn Law, PLLC announced an investigation into whether certain officers and directors of Coupang, Inc. breached their fiduciary duties by failing to disclose a data breach that exposed sensitive customer information for nearly six months. According to the federal securities lawsuit, inadequate cybersecurity protocols allowed a former employee to access customer records undetected, creating a materially heightened risk of regulatory and legal scrutiny. Insiders allegedly did not report the breach in a required current report filing with the U.S. Securities and Exchange Commission, rendering public statements during that period materially false or misleading. The firm is encouraging investors who acquired shares prior to August 6, 2025 to contact Kuehn Law for potential participation in the suit, noting that it covers all case costs and charges no legal fees to shareholder clients.

Deutsche Bank upgraded Coupang from Hold to Buy on January 15, 2026, reflecting growing confidence in the e-commerce leader’s long-term growth trajectory despite recent volatility. The upgrade follows a monthly stock decline of 8.49% that underperformed the 3.96% gain in the Retail-Wholesale sector and the 1.57% rise in the S&P 500. Analysts now forecast year-over-year revenue growth of 16.42% to approximately 9.27 billion for the upcoming quarter, even as earnings per share are expected to decline by 25% compared to the prior year. For the full fiscal year, consensus estimates call for earnings of $0.16 per share and revenue of $34.97 billion, reinforcing the view that strong top-line momentum can offset near-term profit pressures.