Diageo CEO Mandates Cost Cuts, Plans Job Reductions in Non-Revenue Teams Next Week
DEO•Diageo CEO Sir Dave Lewis has tasked the executive committee with cutting staff and costs, directing non-revenue teams to bear the biggest reductions and planning detailed job-loss figures next week. Since January Lewis’s tenure began, regional chiefs in North America, Great Britain and Africa plus the HR head have departed.
1. Executive Cost-Cutting Directive
Diageo’s CEO Sir Dave Lewis has directed the executive committee to implement comprehensive cost reductions, including headcount cuts across global operations, without specifying exact numbers.
2. Non-Revenue Teams Targeted; Announcement Next Week
Internal communications indicate non-revenue-generating teams will face the steepest staff reductions, with detailed plans and exact job-loss figures scheduled for release next week.
3. Recent Leadership Departures
Since Lewis’s appointment in January, regional chiefs for North America, Great Britain and Africa along with the head of HR have exited the company; John O’Keefe replaced the North America leader in April.
4. Operating Framework Redesign and Future Updates
Diageo is redesigning its operating framework to enhance competitiveness and will provide shareholders with progress details during the Capital Markets Day on 6 August.



