Digital Brands Group says AVO revenue rises 221% in Aug. 1-Sept. 11 period
DBGI•Digital Brands Group said AVO revenue rose 221% year over year from Aug. 1 to Sept. 11, 2026. Digital marketing spend fell 78%, return on ad spend was 3.65x, and weekly net revenue for universities launched in 2026 rose 442% from Week 1 to Week 6.
1. AVO revenue growth
Digital Brands Group said its collegiate licensing brand AVO posted 221% year-over-year revenue growth from Aug. 1 to Sept. 11, 2026. Digital marketing spend fell 78% compared with the same period in 2025, while return on ad spend was 3.65x.
2. Launch and platform plans
For universities launched in 2026, weekly net revenue rose 442% from Week 1 to Week 6. AVO plans to launch a redesigned e-commerce platform in the first week of October, and management set a 5x return-on-ad-spend target.
