DoorDash Unveils $5M DashPass World Cup Campaign with BOGO Pizza and Lyft Discounts
DASH•DoorDash has launched an eight-week Summer of DashPass campaign for FIFA World Cup 2026, offering members $0 delivery fees, 5% back on pickup orders and $5 million in credits through July 22. It includes weekly themes with BOGO pizza and $25 Golden Table credits, 10% off Lyft rides in 13 host cities and VIP watch-party access.
1. Campaign Overview
DoorDash has initiated its Summer of DashPass campaign to coincide with FIFA World Cup 2026. This eight-week program runs from May 28 through July 22 and aims to boost membership engagement during key match days across restaurants, groceries, retail and rideshare.
2. Member Benefits
DashPass members receive $0 delivery fees, reduced service fees and 5% back in credits on all pickup orders. The campaign allocates $5 million in total credits and features weekly themes such as BOGO pizza from Pizza Hut, Freebie Week boneless wings and 25–50% off orders from participating merchants like 7-Eleven and CVS.
3. Fan Experiences and Transportation
Through June 28, members can discover hidden $25 Golden Table credits at select restaurants in New York City, Miami, Chicago, Los Angeles and San Francisco. Exclusive watch-party bookings at Old Mates in NYC on June 19 and 25 and at Bayshore Club in Miami June 26–28 include VIP perks, while linking DashPass with Lyft grants 10% off rides in 13 host cities and access to match-day buses.
