Elastic Cuts XDR Costs by 70% and Removes SOAR Automation Tax with Native Workflows

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Elastic removed per-endpoint pricing for Elastic Security XDR—rated 100% protection in AV-Comparatives’ 2025 evaluation—and slashed total cost of ownership by up to 70%. The company also eliminated the SOAR automation tax through new native workflows, simplifying security operations and reducing incremental licensing costs.

1. Elastic Eliminates XDR Per-Endpoint Pricing

Elastic has ended per-endpoint charges for its Security XDR platform, which achieved a 100% protection rating in AV-Comparatives’ 2025 Business Security evaluation. This move removes barriers to full endpoint coverage and reduces total cost of ownership by as much as 70% compared to competing solutions.

2. Elastic Removes SOAR Automation Tax with Native Workflows

The company introduced built-in SOAR workflows that eliminate separate automation licensing fees. These native workflows streamline incident response, reduce operational overhead, and remove the need to stitch together disparate tools, enabling security teams to automate tasks more efficiently.

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