FedEx today introduced FedEx Tracking+ and FedEx Returns+, two AI-driven, white-labeled modules designed to embed directly into a shipper’s website or app. Developed in collaboration with parcelLab, these tools leverage natural language processing and pattern detection to automate responses to common inquiries, monitor performance trends and detect anomalies across the delivery lifecycle. Merchant-defined rules enable automatic adjustments to returns policies and workflows without manual intervention, streamlining operations from order dispatch through refund settlement.

Early results from parcelLab’s implementation indicate a 42% reduction in “Where Is My Order” inquiries and a 42% uplift in repeat purchases facilitated by fully branded tracking pages that convert at over 3% on average. Returns pages powered by FedEx Returns+ have driven an 85% increase in customer retention and a three-times higher repeat-purchase rate during exchanges. Additionally, 60% higher average order value and 17% fewer “Where Is My Return” inquiries were recorded, underscoring the suite’s ability to turn returns into revenue-retention opportunities.

Recent SEC filings reveal that Reik & Co. LLC acquired 2,075 shares of FedEx valued at $489,000 in the third quarter, while the National Pension Service boosted its holding by 3.9%, adding 23,563 shares for a total position worth $149.4 million. Other notable moves include Brighton Jones LLC increasing its stake by 12.8% and Empowered Funds LLC raising its position by 78.9%. Collectively, hedge funds and institutional investors now own approximately 84.5% of FedEx’s outstanding shares, reflecting confidence in the company’s strategic investments and AI-driven service enhancements.