Formula One Q1 Revenue Seen at $590M, OIBDA at $147M

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Analysts forecast Formula One first-quarter revenue of $590 million, up 46% year-on-year, and OIBDA of $147 million, up 74%. They project full-year 2026 revenue of $4.04 billion with OIBDA of $1.03 billion, citing sponsorship growth and benefits from the new Concorde Agreement.

1. Q1 Projections

UBS analysts forecast first-quarter revenue of $590 million, a 46% increase year-on-year, and OIBDA of $147 million, up 74%. Growth is partly attributed to an additional race compared with the prior year.

2. Sponsorship Momentum

Sponsorship revenue rose 32% in 2025 and is expected to grow about 8% in 2026, driven by newly signed partners and full-year contributions from last year’s agreements.

3. Calendar and Geopolitical Impact

Shifts in the race calendar and regional events may dampen race promotion income and premium hospitality sales, especially in the Middle East, though media rights and long-term contracts remain protected by minimum guarantees.

4. Full-Year Outlook

UBS projects 2026 revenue of $4.04 billion and OIBDA of $1.03 billion, with further growth to $4.48 billion in 2027 and margin improvements under the new Concorde Agreement’s payment structure.

Sources

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