Fox Factory sells Marucci Sports unit to Squared Up Holdings for $225 million
FOXF•Fox Factory sold Wheelhouse Holdings, parent of Marucci Sports, to Squared Up Holdings on Sept. 25, 2026, for $225 million: $200 million in cash and a $25 million promissory note due by Dec. 31, 2026.
1. Sale details
Fox Factory Holding Corp.’s Fox Factory unit sold Wheelhouse Holdings, parent of Marucci Sports, to Squared Up Holdings on Sept. 25, 2026. The consideration totaled $225 million, including $200 million cash and a $25 million promissory note due by Dec. 31, 2026.
2. Pro forma figures
Pro forma cash rose to $250.79 million as of July 3, 2026, reflecting the proceeds and $7.51 million in transaction costs. The divestiture generated a $120.14 million loss, reducing retained earnings to $199.75 million on a pro forma basis. Pro forma fiscal 2025 net sales fell to $1.28 billion after removal of Marucci’s contribution.
