Fox’s $22B Roku Acquisition Triggers Analyst Downgrades to $160 Price Targets
FOXA•Fox Corp. agreed to acquire Roku for $22 billion, paying $160 per share in cash and stock, leading several firms including Piper Sandler and JPMorgan to downgrade Roku to neutral with $160 price targets. Jefferies sees minimal antitrust risk and projects top-3 U.S. TV viewing, while Gerber endorsed the deal.
1. Acquisition Terms
Fox Corp. has agreed to purchase all outstanding shares of Roku Inc. for $160 per share in a combination of cash and stock, valuing the deal at approximately $22 billion. The transaction will bring The Roku Channel together with Fox’s Tubi service to create an expanded streaming platform.
2. Analyst Ratings
Following the deal announcement, several major brokerages revised their ratings on Roku’s stock to neutral or market perform, aligning their price targets at the $160 offer price. Firms lowering their recommendations include Piper Sandler, JPMorgan, Citizens, KeyBanc, Evercore ISI and Jefferies.
3. Strategic Implications
Jefferies analysts highlighted minimal risk of antitrust intervention and forecast the merged company will rank among the top three U.S. television viewing platforms. Investor Ross Gerber publicly supported the acquisition, emphasizing the fit between Roku’s subscriber base and Fox’s content assets.




