Global Security Market Set to Reach $1.19T by 2029 with 7% Annual Growth
FTNT•UBS now projects the global security and safety market will expand from $974 billion in 2026 to $1.19 trillion by 2029, growing at about 7% annually. Cybersecurity spending is forecast to rise 12.5% to $240 billion this year and reach $323 billion by 2029 as generative AI risks drive platform-based security investments.
1. Market Expansion Outlook
UBS lifted its forecast for the global security and safety market, projecting growth from $974 billion in 2026 to $1.19 trillion by 2029, implying a compound annual growth rate of about 7% as organizations increase investments in protective technologies.
2. Cybersecurity Spending Trends
Cybersecurity is anticipated to remain the primary growth driver, with spending expected to climb 12.5% to $240 billion this year and reach $323 billion by 2029, particularly in security software platforms as enterprises consolidate tools under unified frameworks.
3. AI-Driven Threats Boost Demand
Generative AI has emerged as both a threat vector and investment catalyst, with AI-powered attacks such as phishing enhancements and prompt injection fueling demand for advanced threat detection and response solutions.
4. Quantum Computing's Future Role
Quantum computing is forecast to grow from about $1.8 billion in 2026 to roughly $20 billion by 2030, signaling a long-term shift in encryption standards and the eventual need for quantum-resistant security architectures.



