Hasbro up after raising annual sales, profit forecasts
HAS•Hasbro raises annual outlook on resilient demand
Shares of Play-Doh maker Hasbro HAS.O were up as much as 14.05% at $93.05.
The stock was set for its best day since April 2025, if gains hold.
The company raised annual revenue and profit forecasts on resilient demand for its digital gaming business and continued strength in "Magic: The Gathering".
Hasbro now expects 2026 revenue to rise between 5% to 7%, up from its previous expectation of 3% to 5%.
It also sees annual adjusted EBITDA between $1.45 billion to $1.50 billion, versus its previous expectation of $1.40 billion to $1.45 billion.
The company posted second-quarter revenue of $1.14 billion, up 16%. Analysts on average had expected $1.07 billion, according to data compiled by LSEG.
As of the last close, the stock was down 0.5% year to date.
