Interparfums signs exclusive worldwide fragrance license deal with PUMA
IPAR•Agreement term
The agreement runs through Dec. 31, 2037, giving Interparfums long-term rights to build a global PUMA fragrance franchise.
PUMA fragrance license agreement
Interparfums signed an exclusive worldwide license with PUMA to create, develop, produce, and distribute fragrances under the PUMA brand.
The first launch is planned in 2027, positioning a new signature lifestyle fragrance to extend PUMA’s brand into beauty.
