iQiyi Unveils Nadou Pro Toolkit to Automate Content, Eyes AI for 5-Year Shift
iQiyi plans to have AI generate the majority of its films and shows within five years, launching the Nadou Pro toolkit to automate scriptwriting, storyboarding and rendering. The company plans to repurpose its streaming app into a social-video platform and allocate funds toward AI services, targeting an AI-generated film release this summer.
1. AI-Driven Content Strategy
iQiyi aims to have AI generate the majority of its films and shows within five years, part of a broader shift to cut production time and costs. CEO Gong Yu emphasized that AI models will handle tasks from scriptwriting to rendering.
2. Launch of Nadou Pro Toolkit
The company introduced Nadou Pro, an AI suite capable of automating scriptwriting, storyboarding, editing and final video rendering, integrating models from major tech firms. iQiyi plans to release an international version powered by Google Veo 3.1 later this year.
3. Platform Transformation and Funding
iQiyi will repurpose its streaming app into a social-video destination focused on AI-generated content and allocate capital toward AI services. The firm aims to debut its first commercially viable AI-generated film this summer, signaling a reallocation of resources from traditional content production.