Jeep Tops Brand Keys Patriotic Survey 25 Years Running, Expands Military Incentives
Jeep brand secured the top spot in the Brand Keys Most Patriotic Brands survey for the 25th straight year, evaluated by over 9,720 consumers across 1,200 brands. Jeep also partners as the official America250 automotive sponsor and offers military bonus cash on select 2024-2026 models via its incentive program.
1. Survey Recognition
Jeep has been named the Most Patriotic Brand in the Brand Keys survey for the 25th consecutive year, based on assessments by 9,720 consumers who evaluated 1,200 brands across 120 categories using emotional engagement measures.
2. America250 Automotive Partnership
As the official automotive partner for America’s 250th anniversary celebrations, Jeep will feature its vehicles in July 4 events and launch the next Wrangler Twelve 4 Twelve drop on May 12.
3. Military Incentive Program
Jeep’s military incentive program offers bonus cash on purchases and leases of select 2024–2026 Jeep models for active, reserve, retired and honorably discharged military personnel within 12 months of discharge.
4. Brand Impact on Stellantis
Sustained leadership in patriotism enhances Jeep’s brand equity, potentially boosting consumer loyalty and supporting long-term pricing power and sales for Stellantis’s SUV portfolio.