Leifras Unveils SIX SHOOT Competition Testing Six Shot Types for U-9 Tournaments
Leifras launched SIX SHOOT, a competition where players attempt six designated shot types such as penalty kicks, direct shots and one-touch efforts under match-like pressure to address Japan’s finishing skills deficit. The company plans flexible individual and team events with age-group tournaments starting at U-9 and official social media channels to showcase challenges and build engagement.
1. Launch of SIX SHOOT
Leifras today launched SIX SHOOT, a shooting-focused soccer competition designed to develop goal-scoring skills in youth players by testing six shot scenarios—penalty kicks, direct shots, one-touch finishes, mid-range attempts and more—under match-like conditions.
2. Age-Group Tournament Plans
Competitions can be held in individual or team formats and winners are determined by the most goals scored or saves made across six rounds, with age-group tournaments planned for players aged U-9 and above to identify top strikers in each category.
3. Social Media and Brand Strategy
The company has created official social media accounts to document challenges by prestigious teams, share promotional and rule explanation videos, and highlight standout performances as part of a broader strategy to foster a 'shoot without fear' mindset and enhance brand engagement.