Meta Platforms Jumps 5% on New AI Facebook Features; Options Volume Soars

META•2026-06-15

Meta Platforms surged 5% after launching new AI features on Facebook, breaking recent resistance near its 20-day moving average and $600 level. Options volume spiked with 4.6 million calls versus 2.3 million puts, while its 50-day call/put ratio hit 2.10 in the 88th annual percentile.

1. AI Feature Launch and Stock Reaction

Meta Platforms rolled out new AI-powered features on Facebook, triggering a 5% intraday gain that pushed the share price near its 20-day moving average and the $600 level. Despite this pop, the stock remains down 28% year-to-date as investors weigh the long-term impact of AI integration on user engagement and advertising revenue.

2. Elevated Options Activity

Option traders have displayed heightened bullish sentiment, executing 4.6 million call contracts versus 2.3 million puts over the past two weeks. The June 720 and weekly June 3 620 calls were the most active, driving a 50-day call/put volume ratio of 2.10 in the 88th annual percentile, while implied volatility stands at 34%, in the 34th annual percentile.