PepsiCo reportedly plans price hikes on some chips and sodas
PEP•PepsiCo reportedly plans to raise prices on some chips and sodas by year-end or early 2027. The company cut prices by up to 15% on some products earlier this year after customer backlash.
1. Planned price increases
PepsiCo is set to raise prices on some chips and sodas by the end of this year or in early 2027, a report said, citing people familiar with the matter. The company previously cut prices by up to 15% on products including Lay’s and Doritos after customer backlash against earlier increases.
2. Costs and demand
PepsiCo has cited higher commodity costs in the second half of the year and said high gas prices dented consumer demand more than anticipated. Its North American food business posted a 2% drop in second-quarter sales, while the company kept its annual forecast intact.




