Realtor.com Spots 13 Pure Luxury Markets with 99% $1M Listings, $59.2M Ceiling

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Realtor.com identifies 13 U.S. markets where over 50% of active listings exceed $1 million, led by Nantucket at 99% and Rifle, Colo., where the top 1% of listings start at $59.2 million. The national entry-level luxury threshold rose 3.7% month-over-month to $1.25 million.

1. Pure Luxury Market Concentration

Realtor.com’s March Luxury Housing Report highlights 13 micropolitan and metropolitan areas where more than half of all active listings carry million-dollar price tags. Nantucket leads with 99% of listings above $1 million, while Vineyard Haven posts 90%, Jackson, Wyo., 68%, and Rifle, Colo., shows its top 1% of listings start at $59.2 million.

2. National Luxury Pricing Trends

The national 90th percentile luxury threshold climbed 3.7% month-over-month to $1,249,611 but remains 2.9% below March 2025. High-end (95th percentile) listings averaged $1,997,108 (up 0.5% M/M) and ultraluxury (99th percentile) listings averaged $5,753,869 (down 0.2% M/M).

3. Impact on Realtor.com Business

Concentration of ultra-high-end listings in these pure luxury hubs may drive higher advertising revenues and premium subscription sales. Seasonal stabilization in luxury pricing ahead of spring could bolster Realtor.com’s listing engagement and monetization strategies.

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