Reborn Coffee signs MOU with Mighty Oak to enter U.S. produce supply market
REBN•MOU terms
The MOU is non-binding, runs for two years with auto-renewal and can be ended with 60 days’ notice.
Retail channels and operational plans
The collaboration targets faster access to accounts including H Mart, Hannam Chain and GW Supermarket, avoiding multi-year vendor qualification.
The parties also plan AI-based demand forecasting, logistics optimization and premium packaged produce development to reduce spoilage and lift margins.
Strategic MOU to enter produce distribution
Reborn Coffee signed a strategic MOU with produce supplier The Mighty Oak to enter U.S. produce distribution via existing Asian-grocery retail channels.
The plan calls for Reborn to buy, import, store and hold title to produce, supplying Mighty Oak for resale to retailers.
